Econometric Analysis of Attitudinal Differences of Islamic Banking in Pakistan

By  Dr. Anwar Ali Shah G. Syed, Munawwar Ali Kartio & Faiz M. Sheikh

Abstract

This research examines the attitudinal difference of Pakistani customers about Islamic banking services. Data were collected from 600 respondents by using stratified sampling technique. A structured questionnaire was constructed to collect the necessary data to answer the research questions as being framed on related effective factors of attitudinal differences of customers’ in Pakistan. In this research we have employed independent sample‘t’ test and ANOVA to test the hypotheses. It was revealed that Pakistani customers have positive attitude towards Islamic banking. Results of‘t’ test showed significant attitudinal differences between males and females. In addition, the results of ANOVA showed significant attitudinal difference existed only between the Punjabi, Sindhi, Phakhtoon and Balouch customers regarding the Islamic banking. . Therefore, a generalization about the entire population of Pakistani banking customers of banking sector is inappropriate. In addition, this research could not incorporate all levels of diverse attributes of Islamic banking that might influence customers’ behavior. The results of this study can facilitate the Islamic banking service providers to introduce new, innovative service offerings based on attitudinal differences and of course, in accordance with Islamic principles.